Month: March 2017

Online Ads – Facebook v AdWords

  [vc_row][vc_column][vc_column_text]Both can be viable paid media options depending on your business objectives and the marketing budget. More importantly, their continual year on year growth cannot be ignored. Facebook’s growth is primarily due to the network’s targeting capabilities, the spread of mobile, and the growth in user base. AdWords growth is mainly due to the …

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How to Use Tech to Schedule and LinkedIn to Prospect

  The sales process has always been an in-person, relationship building activity. However, nowadays, a newer breed of clients are too busy or plain not interested in taking the time to maintain relationships in person. How can the services industry use technology to deliver excellent and compliant services especially in finance when time is at …

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The 4 Inspirational Social Marketing Wins for 2017

  Social media was on a roll in 2016, with leading companies like Starbucks, Nike, Red Bull, and Chobani taking to Facebook, Twitter, YouTube and other social channels to reach new customers and build their brand. Notable brands used social media creatively to solicit product designs, finalize their prices and publish content. So if you’re …

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