Google My What!

Google my business is a free service offered by Google to help people find local businesses easily. It used to be part of the now defunct Google plus (+). It is now Google’s first touching point along with the search results. – try it now – Google ‘Your Business name’ your suburb’ and you should […]

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The Importance of Automating PPC Management

  SEM Automation is huge and gaining in importance day by day. Several Software suites accomplish a lot of things – analytics, keyword generation, reporting, multi-platform campaign management, testing ad copy, advanced querying and much more. One such platform of critical importance is PPC bid management. The following are the key factors to look at […]

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