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  What are Google Local Services Ads? Google Local Services Ads (LSA) are a new ad format being rolled out onto Google Search Engine Results Page (SERP). At the time of writing, these are only available in the U.S. and Canada. They are also only available for certain types of local services. Available for certain […]

  For marketers, life used to be easier. Reaching out to consumers was easy, once you were able to craft a compelling message, you could move the product. Only a few TV channels, a handful of magazines, a newspaper or two and some radio stations in each market to handle. Now technology has made it